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PRINCIPLES OF POWERFUL COMMUNICATIONS
I’m Louie Freeman-Bassett: a campaigner with over a decade’s experience influencing policymakers and the media on life changing issues.
Having worked with the likes of the NHS, Shelter, Wellcome, Malaria No More UK, The Department of Health, The Cabinet Office, The Tony Blair Institute, and AstraZeneca, I know what drives change across a range of sectors.
I've developed Six Principles of Powerful Communications to create campaigns that break through to audiences that really count.
Get in touch on louie@lfbcomms.com and read more on my LinkedIn.
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UNDERSTANDING YOUR CAMPAIGN PROBLEMS
Having dedicated my career to critical policy issues, I understand the barriers organisations can face in achieving the change they want to see.
You want to...
Influence policymakers, the media and stakeholders to improve society
But...
You have competing priorities and operate in a complex environment
I will...
Provide a fresh perspective, campaigning expertise and additional capacity
FLEXIBLE EXPERTISE
I can provide support across the campaign pipeline tailored to you. Whether rewriting your narrative so it chimes with top-tier media, developing a research paper to pinpoint what makes your policymakers tick or mapping your ecosystem to build new alliances - I can flex my services to your needs.
Better understanding your audiences and what motivates them
Providing additional capacity to manage plans effectively nd on time
Defining a plan to change the beliefs and behaviours of people with power
Sparking creative ideas to bring campaigns to life and make your message vibrant
Honing messaging so its tailored to your audience needs
Upskilling your team with the core campaigning toolkit